Regional Presence

Regional Presence

Headquartered in Hong Kong, the Jebsen Group has an established distribution network throughout Mainland China, Macau and Taiwan, offering an extended presence in the Greater China region.

MAINLAND CHINA MARKET

From the inception of the company, the Mainland China business has been at the heart of our operations and the organisation has adapted itself to the many changes since the early 1900’s. The current Jebsen & Co (China) Ltd was established in Beijing in 2004, among the first batch of foreign direct investment companies under the arrangements of WTO and CEPA.
 
The structure has provided an effective business platform for Jebsen's core businesses in the rapidly evolving China market. Within the first few years, former liaison offices were transformed into branches and representative offices in Shanghai, Guangzhou, Tianjin, Chengdu, Dalian, Hangzhou, Wuhan and Shenzhen, focusing on the consumer, industrial, beverage and motors sectors.

Today, with more than 1,600 employees, Jebsen offers a competitive reach in Mainland China for suppliers that would like to efficiently and effectively build their brands and sales network in the nation.

HONGKONG AND MACAU MARKET

Hong Kong is the gateway and trendsetter for many consumer product categories in Greater China, and in addition, has played an important role in China's foreign trade. It is thus a strong base for the Group, allowing the company to grow throughout the region.
 
Jebsen has a strong track record of building brands in this market, across different industries. Each business unit under the Jebsen Group have acquired a high degree of specialisation as competent partners for suppliers and customers alike. The respective teams has deep knowledge and understanding of their specific markets and the customers, while constantly seeking new channels and products to be introduced to this sophisticated market.
 
With a comprehensive sales and service network, supported by an efficient logistics and IT infrastructure, Jebsen continues to play a leading role as a distributor of premium products in our home base.

TAIWAN MARKET

Jebsen in Taiwan delivers high-quality products such as watches, beer, fine wines and spirits. Since the establishment of Jebsen (Taiwan) Co. Ltd. in 2002, the operations have been growing steadily to keep up with the pace of business development.

In 2006, Jebsen's flagship product Blue Girl Beer was officially launched in Taiwan, marking the introduction of the 100-year product brand to the local market, along with other renowned alcoholic beverage brands since.

Today, Jebsen strives to focus on customer needs and continues its expansion as a specialised marketing and distribution organisation in Taiwan.

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