Regional Presence

Regional Presence

Headquartered in Hong Kong, the Jebsen Group has an established marketing, distribution and investment network throughout Mainland China and Macau, offering an extended presence in the Greater China region.


From the inception of the company, the Mainland China business has been at the heart of our operations and the organisation has adapted itself to the many changes since the early 1900’s. The current Jebsen & Co (China) Ltd was established in Beijing in 2004, among the first batch of foreign direct investment companies under the arrangements of WTO and CEPA.
The structure has provided an effective business platform for Jebsen's core businesses in the rapidly evolving China market. Within the first few years, former liaison offices were transformed into branches and representative offices in Shanghai, Guangzhou, Tianjin, Dalian, Hangzhou and Shenzhen, focusing on the consumer, industrial, beverage and motors sectors.

Today, with more than 1,600 employees, Jebsen offers a competitive reach in Mainland China for suppliers that would like to efficiently and effectively build their brands and sales network in the nation.


Hong Kong is the gateway and trendsetter for many consumer product categories in Greater China, and in addition, has played an important role in China's foreign trade. It is thus a strong base for the Group, allowing the company to grow throughout the region.
Jebsen has a strong track record of building brands in this market, across different industries. Each business unit under the Jebsen Group have acquired a high degree of specialisation as competent partners for suppliers and customers alike. The respective teams has deep knowledge and understanding of their specific markets and the customers, while constantly seeking new channels and products to be introduced to this sophisticated market.
With a comprehensive sales and service network, supported by an efficient logistics and IT infrastructure, Jebsen continues to play a leading role as a distributor of premium products in our home base.